Campaign Hierarchy. This will allow the organization to finalize various marketing programs in an effective manner. It is a known fact that there are some campaigns that just work better than others. The organization, through the campaign hierarchy, will get the chance to do proper analysis about the right things that should be done in a safe and efficient manner.
Campaigns are usually done with a specific tactic in mind. If that tactic is not clear, the marketing campaign may fail and this is something that organizations would like to avoid. They would like to formulate plans and campaigns that will show their efforts in improving the popularity of what they are offering to the public.