Consumer education encompasses transferring information from experts, such as government agencies, to the general public. Consumer Education’s initial objective is to identify an issue that concerns the public correctly. The idea is to teach consumers how to protect themselves. It aims to safeguard knowledge to the general public or the specific group affected by the issue.
Effective consumer education should include such concepts as consumer rights. People need to be taught about the skills required to implement consumer knowledge, and they need to know about the products they buy.
To help consumer manage his money, time and energy to achieve maximum satisfaction. To help consumers become wiser in buying goods and services. To help consumer improve his economic status.
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