False-this question has the greatest number of people who get it wrong. in many culture, the person to whom you want to show the most respect sits in the back. in just as many countries, the opposite is true. so, how do you handle this if you are traveling with your boss and you have the choice of sitting in the front or the back seat? you have your boss choose first. dont assume that he or she will automatically choose the one you think should go to the person in authority. leave it up to the most senior person present to decide.