What will you do being a seller agent here?

Tell all five agents that a bidding war is brewing and encourage them to bring their best offer?-never forget whom you represent. in this case, you represent your seller and it is your duty to get your seller the best price for his or her home. generating a bidding war only helps your seller and if this means that you upset the buyers and/or their agents; thats okay. while its nice to play fair with other agents, its not your primary responsibility. imagine how you would feel if your attorney was more concerned with building relationships within the legal community than getting you the best settlement?however, i realize that in some markets, its appropriate to work on a first-come/first-served basis, so if thats the case in your market and you missed this question, you are forgiven! (read more in chapter 11 of sell with soul)