Hold and keep are similar English words that confuse its users. Keep and hold can be used in the place of each other, but in some cases, this cannot happen. For example; She holds the position of the managing director of an oil firm, hold in this situation cannot be replaced with keep; however, we can use keep in this way; she is keeping the position of the managing director for now.
In another case, like the bottle can hold two liters of water, keep can also be used here, that is, the bottle can keep two liters of water. The main difference between these words is the action they possess. Hold when used as a verb means to grasp or grip firmly to something while keeping when use in verb means to continue.
Hold and keep are two words of the English language that have a similar context. It is to take over ownership of a noun, but they differ in the length of time the ownership should occur. To hold something is to have temporary ownership. To keep something is to permanently have ownership. The best way to understand this difference is to use the two words in sentences. For example, "Can you hold my hand?" That is a temporary status, as you will need your hands back. For keep, an example is "Please keep the coat, as I no longer fit it." That is permanent.