When Kwanza was first practiced, it was mostly celebrated in the United States. This seven- day festival now has a tremendous following. Outside of the United States, it is also popular in Canada, Great Britain, Brazil, Jamaica, and France. In the United States, about 4.7 million people come together to honor Kwanza. Throughout the world, many political leaders are starting to recognize the tradition, and they acknowledge it as a holiday.
Kwanza has allowed the African American community to express themselves, celebrate, and be proud of their heritage. The festivities help to enlarge the notion of family and organize the ethnic community, which has historically been disrespected and defiled because of segregation and slavery.