What is data driven marketing?

Data-driven marketing is a term used with the practice of websites on the internet. Web trends and information about how the internet is working because it does change frequently, is known as data-driven marketing. The internet wants to change to fit the needs and trends that are going on. In order for this data drive marketing to work, it must collect, measure and analyze the data from the internet about the trends that are taking place.

Then it decides how to adjust their marketing strategies that they currently are using. They change these to fit the trends. When this happens, it would be beneficial for the website owners to have access to these trends and adjust their own websites to match how these are being marketed.