Divine Chocolate is a Social Enterprise, established in 1993, not only is the cocoa bought for a Fairtrade price, but the Kuapa Kokoo farmers own 45% of the company and have a direct influence over how the company is run and take a share of the profits made. This means that for the cocoa farmers, they have ownership, income, and the opportunity to grow. Northern Rock is not a Social Enterprise. It was one of the first banks to choose to demutualise (moving from a co-operative model to a public limited company) to float as a joint stock company. In 2008 the Bank was nationalised and received support from the Bank of England due to the financial crisis. Since its floatation in the 1990s the shares lost over 90% of their value before nationalisation. John Lewis is a Co-operative meaning it is owned by its staff. All 76,500 permanent staff are partners to John Lewis and Waitrose. The business has annual gross sales of over 8.2bn and the co-operative ownership means the staff share in these profits, as well as take part in the decisions made for the company. Innocent Smoothies is not a Social Enterprise, established in 1999 by two British Entrepreneurs, it is currently 58% owned by Coca-Cola who bought their stake in the company for 95million. Innocent does have a charity aspect as it gives 10% of profits to the Innocent Foundation, however it is predominantly driven by profit maximisation. However, dont be embarrassed if you thought otherwise, their branding is very good and it is easy to be hoodwinked by those talking bunny advertisements.
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