Taylor Swift is not losing her charm. Most of her songs capture the innocence of young love, breaking up and having your heart broken. While she is no Shakespeare, her music has very relatable lyrics, which are universally understood. She is also a very accomplished musician. Most people don’t know that she can play many different instruments, and she is an excellent performer.
Her bubble gum country pop approach is predictable, yet fun and flirty. Music lovers outside of her fanbase typically do not like her style of music. While she is no Britney Spears or Christina Aguilera, she has her little niche carved out in the music industry. A lot of her music is also very upbeat and danceable.