There are various LCD TVs that are available. There are different brands and there are different models that you have to be familiar with. The more that you know about these different models, the better it would be. You can expect that you will always be safe with some of the brands that are already known for their amazing performance and the positive reviews that they have received such as Samsung, LG, Sony, Panasonic, and Sharp.
There are still other brands that you can check as they have models that are worth checking such as Hisense, Insignia, and TCL. Take note that LCD TVs are still prone to ghosting and other flicker issues. You can check the reviews of people first before you check a certain model.