Tupac was a legendary rapper. He had his own style and chose to portray fashion sense every wear he went. He wore iconic accessories before they were a style statement. For Tupac, it wasn’t about branding the accessories, it was about branding himself. He made his appearance known through his style and through his music. He was the style king of his era. He had tattoos all over his body and often wore bandanas.
He also had a nose ring and wore chains. He wasn’t afraid to speak out in his own style and proudly wore denim on denim because he liked it. This was before it actually became trendy. It is safe to say, Tupac initiated some of the major trends the modern generation follows today.
Forever be known as a legendary rapper, actor, activist, leader and one of the style kings of his era. He set trends all around the board with his bad boy image: tattoos all over his body, his West Coast style of dressing up bandanas, wearing artier frames, the infamous nose ring, rocking double herringbone chains, doing denim on denim before it was cool and so on.
It’s sort of fashion and self branding, He casually always try to do this and everywhere. This is really different type of promotion.