What are keywords?

Keywords are part of the information search engines use when they include your website in their search results. Keywords can make or break your search engine ranking.

Keywords are a collection of meaningful words that are used to retrieve information from the search engines. Keywords have great importance in the growth of business on digital platforms.

Keywords are part of the information search engines use when they include your website in their search results. Keywords can make or break your search engine ranking.

If you are looking for a simple description as suggested above, then a keyword is a word that serves as a code. It is a word that is used as a reference point for finding other words of its kind or any information regarding those words.