Capacity management. Demand control is a principle of the predominant demand management process found in most manufacturing businesses.
• Demand control focuses on the alignment of supply and demand when there is an abrupt and unexpected change in the demand plan.
• Demand management has a distinct set of processes.
• It has capabilities and recommended actions for companies that produce goods and services.
• Effective demand managing follows the concept of a closed-loop in which response from the results of the demand plan is fed back into the planning development to improve the possibility of outcomes.
• Demand control is a rule of demand management processes that are prominent in most industrial businesses.
• It creates balance and organization of the sales and demand planning.