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Would The Weeknd still be as popular as he is today without Drake's cosign?

Would The Weeknd still be as popular as he is today without Drake's cosign?

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Asked by H.Donna, Last updated: Nov 09, 2024

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k.Paul

k.Paul

k.Paul
K.Paul

Answered Mar 27, 2018

Who can really say if without Drake’s cosign, Weeknd would be as popular as he is today. Drake certainly deserves a lot of credit for getting people to notice Weeknd. Drake cosigned Weeknd about eight years ago (as of 2018). Before that, Drake tweeted about Weeknd and they collaborated on several songs, for Drake’s album Take Care.

However, it was the online magazine, Pitchfork, that was first to notice Weeknd. Pitchfork featured Weeknd’s “What You Need” as a “Best New Track”. Drake’s buddies heard the music and brought it to Drake’s attention. They’re reportedly still friends even though Weeknd didn’t sign up with Drake’s record label.

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